OUR STORY
My name is Partha, and I'm the founder and CEO of Lasso.
I started this company after I broke my ankle playing basketball. 12 months after my ankle injury, I dunked a basketball for the first time in my life. It was this experience of intense rehab and physical therapy that got me really thinking about how the body works and moves. It sparked an idea that we could design products that not only help the body move better, but also look good.
Long story short, I got lucky. A lot of amazing people that you see on this page, plus a lot of others, helped me turn my vision for a new type of medical company into the reality that is Lasso.
OUR VALUES
1. A product that makes you healthier should make you feel healthier.
2. Our products should give customers the gift of confidence.
3. Everyone is entitled to be able to use their body to its fullest potential, and we exist to help you do that.
OUR VALUES
1. A product that makes you healthier should make you feel healthier.
2. Our products should give customers the gift of confidence.
3. Everyone is entitled to be able to use their body to its fullest potential,
and we exist to help you do that.
SOME OF OUR TEAM MEMBERS YOU MAY KNOW
Champ Bailey
Earl Thomas
Uli Becker
Angel McCoughtry
Guy Primus
AJ Vaynerchuk
Kurt Thomas
Phil Hellmuth
DJ Skee
Andrew Bogut




OUR MEDICAL ADVISORY BOARD